Please note: We do not offer shipping. All purchases must be collected on site at Artisan Village, Falmouth, Jamaica. Dismiss
Skip to contentWelcome to Because Rum is a Vegetable Limited (BRVL), where you are invited to experience Jamaica’s three iconic flavors—rum, coffee, and jerk.
We invite you to discover the smooth golden sips of premium Jamaican rums, to come to know why our premium coffee is world famous, and to hear the story of the bold flavours of jerk. Each product tells a story of Jamaica’s tradition, passion, and craftsmanship.
We are located at the Artisan Village in Falmouth. The Artisan Village is a new attraction, themed to tell the story of the 19th-century parish of Trelawny. The major town, Falmouth, was at the heart of the production and export of sugar and rum. This is where everyone met—ships’ captains, sailors, planters, slaves, traders, Tainos, importers, exporters, parsons, lawyers…they were all welcomed in Falmouth. It must have been exciting!
Join us for these authentic experiences, and let Jamaica’s legendary flavors transport you to an earlier time.
BRVL is located in the space designated RUM CASK at the Artisan Village at Falmouth. Each shop in this village tells part of the story of Trelawny. Our mission at Rum Cask is to develop and present unique experiences, focused on Jamaica’s iconic flavours, for the enjoyment of our guests
Each experience will be curated to provide our guests with new information about the products as well as opportunities to taste these iconic food items alone and paired with equally unique Jamaican bites.
Experience the rich flavors of Blue Mountain coffee varietals through expert cupping and innovative brewing techniques. Delve into the unique terroir that defines superior coffee, and don’t miss the opportunity to savor our exquisite cold brew samples. Join us for a journey that celebrates the art of coffee!
Embark on a unique tasting adventure where exquisite rums are thoughtfully paired with rich and authentic Blue Mountain coffee, delightful confections, and authentic local delicacies. Discover the perfect harmony of flavors that will tantalize your palate and create unforgettable memories.
Engage in demonstrations and tastings of Jamaican rum cocktails that incorporate culturally significant local ingredients.
You will learn what makes our rum unique through an organoleptic critique of selected rum marques, expert guidance on blending your own rum using these marques, and take home your personalized blend.
The Rum & Cigar experience is expected to last for 90 minutes. This would include specially aged rums and hand-rolled cigars. The goal is to offer this signature experience to persons who love rum and cigars together or want to try.
Villa Visits are arranged upon request. We are happy to bring whichever experience you wish to your villa or Airbnb.
We want to work with entrepreneurs who package tours for groups. We welcome groups of up to twenty (20) persons, Please register so that you can learn about scheduled and special rates.